Daily Archives: September 3, 2019

JD’s AI Goes to Work for Philips

As a retailer, JD has run its business with the power of technology. That’s made it an attractive partner for brands looking to move into China, or expand their reach within the country. That’s what brought Philips to the company, and together they will be applying artificial technology to learn about brand performance, consumer actions, and develop strategies with respect to a dynamic market. They made this partnership in Shanghai last month, at the World Artificial Intelligence Conference.

How useful is JD’s AI in retail? It’s been used to reduce time spent analyzing data. Structured data can be searched fairly easily, but it still requires time and people to go through it. Unstructured data is harder because of the nature of the data. Video, social media, advertising materials, and other media are more difficult to break down and assess requiring even more time. With machine learning, JD can move much faster through either data types. Then users are grouped based on that assessment, then forecasts can be drawn up to project what they might do next.

With vision technology, JD gains insight into the effectiveness of any given advertisement. Images and video appeal to different groups, and can be a factor in getting user to stop browsing and commit to a purchase. This is information JD uses to inform on design decisions, refine the user experience on their platforms, and brands like Philips can work with them to learn how to present themselves better to Chinese consumers.

In a statement from Vice President of JD.com, and President of JD AI, Bowen Zhou, connecting with users through technology is a guiding ambition for the company. Zhou stresses that the data collected from JD’s AI provides them with an opportunity to improve all they can for customers and at the same time give brands the tools to increase appeal while reducing cost.

While AI is a benefit for customers and partners alike, JD sees a bigger future outside of retail. During this years “WikiHop” event, their AI came in 1st in reading comprehension. It outperformed every other platform there, even humans. Zhou sees a more nuanced future for their AI, one that goes beyond retail and into numerous industries.

Contact JD.com: www.nasdaq.com/symbol/jd/real-time

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The Total Commitment of Toyo Setal To Sustainability

Toyo Setal is one of the leading Brazilian companies when it comes to dealing with the deployment of industrial enterprises. The main objective of this is the production and development of massive projects and performance in the Engineering, Procurement, Construction, and Commissioning (EPC). Over the years, the company has been able to gain a lot of experience of working in different parts of the world. Some of the industries it has worked on include; infrastructure, chemistry, fertilizers, oil and gas, petrochemistry, mining, steelwork, and energy. From dealing with these major sectors, the company has been able to understand the importance of sustainable development.

Whenever the company is working on a particular project, it makes sure that sustainability is enhanced in all the steps. The company’s commitment to sustainability is based on believing that interacting with the environment should not result in exhaustion of the available natural resources. Instead of exhausting the natural resources, there should be efforts to ensure that the resources are effectively preserved so that even the generations to come can benefit. Because of this strong commitment, the company applies state of the art solutions which are mainly meant to reduce wastage. The company is also a firm believer in that natural resources such as water should be used economically and in a smart manner. View more projects at toyosetal.com

As a way of enhancing sustainability, Toyo Setal does more than what is required by environmental-based licenses. It usually put measures in place to ensure that the people around the projects benefit in different ways, especially when it comes to environmental issues. Because of these efforts,Toyo Setal has been able to effectively reduce the negative impacts which might have happened, especially on the environment.

To achieve the sustainability objectives, the company applies different tactics including; relocating animals which can be affected by the projects, educating the communities on the benefits of conserving the environment, controlling emissions and noises and planting trees in areas where vegetation is affected among others.

Toyo Setal has engaged highly trained professional to implement the various sustainable development strategies. It has also invested in high tech tools which are able to do an accurate analysis of the multiple projects. Through these efforts, the company is able to undertake different projects while ensuring that there is optimum sustainability.

Visit: https://www.consultasocio.com/q/sa/toyo-setal-empreendimentos-ltda

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