How Bruce Bent II Transformed The Financial World

Skilled entrepreneur Bruce Bent II has devoted his more than twenty year career to revolutionizing the cash management playing field into a multi-trillion dollar industry.

In his current role as Double Rock Corporation’s chief executive officer, vice chairman and president, Bent is recognized with initiating a good number of pioneering short-term asset management and cash and cash-related results.

He is also responsible for motivating strategic plans, producing administrative results and financial and working performance.

In addition, he operates as a senior executive to every one of the company’s six wholly-owned and subsidiary companies, including Access Control Advantage and Island Intellectual Property.

Double Rock, which is headquartered in New York, lends a hand to companies to improve their bottom line profits through its cash management solutions.

Prior to Double Rock, Bent was president of The Reserve, one of the largest privately held international money market companies.

Bent, who holds more than 60 privately held patents, has been quoted in numerous publications including the Financial Times, the Wall Street Journal and many others.

Bent talked about some of crucial insight he learned over the years in an Ideamensch story,(ideamensch.com/bruce-bent/). He said one approach he adapted that helped him expand the business is to never forget to produce value for the customer.

Another idea he noted was even though it may take just one person to conceive an idea it more often that not takes a team of people to carry it out.

Bent credited his father for having the greatest influence on him. He said the concept for Double Rock was a development based on the innovation of the first money market mutual fund his father, Bruce Bent and his partner Harry Brown invented.

He also talked about how as an entrepreneur you must have faith in your ideas and flexibility as well as resiliency.

Bent is a member of the Young Presidents’ Organization which unites young global business leaders. He was also a member of New York’s Entrepreneurs’ Organization. He received a Bachelor of Science degree from Northeastern University.

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