Fortress Investment Group is one of the companies that have shown tremendous growth and performance over the past years. Having been established two decades ago, the founders of the company had a very realistic vision that seems to be gradually achieved as the time passes. The founders had started the firm as a private equity manager in 1998. Later, other improvements to the organization were incorporated to enhance its growth. Some of the improvements were the diversification of the company’s asset portfolio. Fortress transformed from being a private equity manager to an alternative asset management firm. This was after the introduction of other asset strategies like hedge find, credit fund, real estate and other permanent capital investment strategies.
Fortress Investment Group has had various competencies that have catapult its growth to be one of the fastest growing investment company in the United States and even globally. One of these competencies is the unique expertise in the management of mergers and acquisitions. With the help of its three presidents, Randal Nardone, Edens Wes, and Briger Peter, Fortress Group has shown excellent performance in the engagement of these business relationships with other companies and corporations. The main strategy that the CEOs use to enhance relationship building with other companies is training their staff on the establishment and maintenance of strong business connections with stakeholders from other companies.
This initiative has not been in vain because, in various occasions, Fortress Investment Group has been involved in serious business associations with other business players in the form of M&As and also partnerships. For instance, in 2006, Fortress was fully involved in the purchase of the operator of the largest ski resort in the whole of North America, Intrawest. This was an acquisition that came as a surprise to many and also greatly impacted on the organization’s value after the valuation. Later in the years, Fortress Investment Group has also been involved in several purchases and mergers, all of which have a role to play in the improvement of the company’s performance. The last and the most impactful acquisition that has happened to the company was the one that saw Fortress Investment Group get acquired by SoftBank Group, in 2017.