Most people would not want to put their name on a nationwide or worldwide product if they knew that said product was not of the best quality imaginable. In that instance, a person’s name becomes a ‘brand’, so to speak, and branding is important, for it helps spread a product by word of mouth. It is also important when a product is seen briefly, and one begins to recognize the brand. And when a person recognizes a brand, you would want that brand to mean quality.
Such a person is Clay Hutson. He will work literally all day and all night and strive for perfection in just about everything he does. He does not want something to be simply ‘good.’ He wants perfection when his name is attached to the outcome.
He worked with the Reverend Billy Graham in the sound management field, always striving to make his work without errors, without problems, without a break in perfection. And he always succeeded.
Clay Hutson is a sound engineer, and his work is well known among people who have been on stage to perform or address an audience.
Having worked with some of the best of the best, such as Kid Rock Guns ‘n Roses, and Pink, and Lady Gaga, he has always striven to be the best he could be. Second best would not do, not if his name was going to be on the finished product.
What has helped him along in his career is the fact that there are new technology advances that not only make his job easier, but also provide new challenges for him and his work. If a technology exists that can be worked into a performer’s work, he will try to use it and come up with something newer every time.
Clay Hutson explains that the music that is produced in a concert is not just the music itself; there is an art form in the presentation of the music. That is what he strives to do: make the art flourish along with the music.
He tries, he says, to think ahead of what’s going on upon the stage, and tries to be several steps ahead of the performer, measuring what the performer will do and act accordingly.
His advice to others is take your dream, what you want to do, and work at it and perfect it until you are sure you can manage it. In other words, know your song well before you start singing!